STAR UP

The view from STARUP
RecruitCompany Deck

Code
the
Culture

STARUP is an AI maker
built from culture up.

Scroll

Prologue

STARUP = AI maker

Becoming the
No.1 AI maker in the industry.

Turning data buried in industry
into AI that transforms human decisions.

As an AI company, we aim to be the No.1 AI maker in the industry. We turn the data buried within each company and sector into an AI-ready foundation, then refine the quality and customer experience all the way to where it shapes human decision-making, and deliver it.

Taking it for granted that our products simply work, we go further to deliver customers an experience that sparks excitement.

To achieve this, we build continuously on our AI solution development platform "Flowerium," creating industry-specific AI products like ARCHAIVE and SEND AI to optimize decision-making across industries.

Manufacturing Line

The STARUP product line

Platform / Development Foundation

Flowerium

The foundation that generates AI solutions. A development platform delivering everything from data preparation to AI-agent execution in one place.

Product / Industry-Specific

ARCHAIVE

Unifies drawing data across manufacturing, construction, and design with AI, from similarity search to chat-based data extraction.

Product / Industry-Specific

SEND AI

Integrates fragmented supply-chain data to support demand forecasting, order optimization, and inventory management end to end.

Chapter

01

What we are setting out to do

What we're
trying to do.

Mission

Our mission

Redesigning the structures
of industry and culture.

Redesigning the structures of industry and culture.

It carries both a disruptive meaning, "to fundamentally change the very industries where SaaS and SIers proliferate," and a creative purpose, "to change the structure of the industries we serve through our products."

Using artificial intelligence, we will continue to be a company that breaks down established industry conventions and irrational structures, fusing our own philosophy with technology to fundamentally redesign the "systems" of society, industry, and culture.

We aim to make a significant contribution to optimizing human decision-making.

Starting with manufacturing and extending to government, construction, retail, logistics, and many other industries, we preserve the valuable things that have been built up while adding the essence of AI to create a new "normal."

Values

Four guiding principles

01

Ownership

02

Not cynical

03

Stay curious, stay grounded

04

Be a multiplier

Chapter

02

What it means to work here

How we
work.

Workplace

What it means to work here

What we'll
build together here.

Roles

Three pillars of our work

01

Product

ARCHAIVE / SEND AI

Build industry-specific AI products that transform how industries make decisions. Work that redesigns core industry data, from drawings to supply chains, with AI.

Roles

PdM / Engineer / Designer

02

AI Solution

Flowerium / Connecting the field with AI

Go on-site, untangle customers' data and operations, and turn them into AI. Work at the intersection of consulting and development, powered by the Flowerium platform.

Roles

AI Engineer / Solution Architect

03

BizDev

Opening up new industries and customers

Work with customers to discover the front lines of industries that AI should transform. Create new markets through dialogue with executive leadership.

Roles

BizDev / Sales / Partnership

How we work

How the team moves

01

A small, elite team, moving fast.

Each person has broad discretion and is directly involved in decisions. Work with a sense of speed and tangibility you can't get at a large company.

02

From the field, straight to product.

Insights gained from being on-site flow directly back into the product and platform. A seamless loop between the field and development.

03

Philosophy and principles as our compass.

Evaluation and decisions alike are grounded in STARUP's Values and philosophy. There is always a place to return to when deciding what to prioritize.

STARUP Kyoto Office

Office

STARUP Kyoto Office

Yuto Ogata / Representative Director
STARUP / Message

— Yuto Ogata, CEO

Yuto Ogata
Representative Director

Message

A message from our CEO

We run our business under the mission of rebuilding existing industries and culture through technology.

Japan's manufacturing, construction, infrastructure, retail, and other industries have technology and frontline expertise that rank among the world's best. Yet much of it still runs on fragmented data, person-dependent judgment, and outdated system architectures. Information that should be connected is not. As a result, we feel that frontlines capable of evolving faster and stronger are held back by structural constraints from realizing their full potential.

STARUP was born to change that very structure. We are neither a mere contract development firm nor just a SaaS company. We are a company that goes deep into the field, understands the work, and uses AI and software to build an "operating system for frontline decision-making."

Turn frontline knowledge into data.

Turn data into decisions.

Connect decisions to the evolution of industry.

That is our challenge.

Around the world, we have entered an era in which software determines the competitiveness of nations and industries. Japan, too, needs an AI foundation optimized for its own industrial structures and culture. That is why we strive to be an "AI maker" that keeps creating AI products to support industry, rather than building one-off systems.

Turning philosophy into technology,
we rebuild industry and culture.

From Kyoto, we take on the world.

Chapter

03

Open positions

Open
positions.